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This website has the following in the web page, "As a web-centric media company serving small business advertising needs in the B2B arena since 2010, Whitewater Media Labs offers creativty and cost effective advertising through prominent online properties, events, and publications." We viewed that the web site also stated " Its media properties incorporate user-contributed ratings, reviews, and discussions augmented with professionally-produced content." It also said " Local Sporting Event Planning and Sponsorship." The header had media as the highest ranking search term. It is followed by newspaper, dispatch, and doorhangers which isn't as ranked as highly as media. The next words they uses is advertising. flyers was included and might not be seen by web crawlers.